... frozen fish, to be precise. Did Jim Hill get a little green around the gills after sampling these new Disney-themed seafood products? Read and find out.
by Jim Hill
"Fish are friends, not food."
-- Bruce the Shark, "Finding Nemo."
Well, if that's really the case ... Then someone at Disney Consumer Products clearly didn't get the memo. Which was why the Mouse announced (with much finfare ... er ...fanfare) earlier this month that it was teaming up with American Pride Seafood " ... to produce a line of lightly battered fish dishes."
The first four items in this brand-new Disney product line -- Cheddar Treasures, Dip Sea Dooz, Pirate Planks and Pizza Fins -- actually began turning up in the frozen food section last week. So -- with the hope that JHM readers might be interested in learning what these new products were like -- I bought a box of each home and cooked them up.
Right from the start, let me say that -- while the artwork on the outside of these packages is on model and really beautifully done -- it is still somewhat disturbing to see Ariel's likeness plastered on the side on a fish sticks box.
I don't know about you. But if Disney had just opted to drop that "A Good Source of Protein" sticker off of the front of the box and replace it with a "Mermaid Safe" label ... I know that I'd find a lot easier to dig into a plate of piping-hot Dip Sea Dooz.
Speaking of the Dip Sea Dooz ... As that name probably implies, these were bite-sized fish nuggets that were deliberately designed to be dipped in sauces. Coming 24 to a box, these one-inch-long, lightly-battered pieces of Alaska Pollock actually tasted pretty good. Fishy but not too fishy.
Given their compact size and shape, I think it's safe to say that Disney's Dis Sea Dooz are sure to be a hit with the smaller set. Particularly those with tiny fingers who actually prefer that their finger food be easy to handle.
Would that I could say the same about the Pizza Fins ...
... But these supposed pizza-flavored fish wedges would fall apart just as soon as you picked them up. Though I followed the directions on the side of the box exactly (I.E. Bake in a pre-heated oven at 400 degrees for 14-16 minutes), the breading on these 1 oz pieces of Alaska Pollock would still slide off just as soon as you touched them.
And -- as for that pizza flavoring ... Though the package listed cheddar, tomato and garlic powder as being among the product's ingrediants, Disney's Pizza Fins didn't really have much of a pizza flavor. To be honest, these Pizza Fins tasted more like a fish dish that had been stored next to a pizza in the refridgerator. The pizza flavoring was light to the point of being non-existent.
Whereas the Cheddar Treasures ... These were actually a nice surprise ...
These crunchy, crumb-coated fish nuggets had a definite Cheddary taste. Not so much as to overwhelm the flavor of the fish, mind you. But just enough so that -- if you were an adult (rather than the 3 to 8-year-olds that these American Pride Seafood products are actually aimed for) -- that you might enjoy noshing on these as well.
As for Disney's Pirate Planks ... Truth be told, these are just longer, more oddly shaped versions of the Dip Sea Dooz.
For the life of me, I couldn't figure out what these pieces of Alaskan Pollock were supposed to look like. Oars? Waves? Baseball bats?
No matter. Just like the Dip Sea Dooz did, these four-inch-long lightly battered pieces of fish actually tasted pretty good. Though a little too long & wobbly to be safely considered finger food, I'm sure that the "Peter Pan" fans in your house will still gooble these right up.
So that's a brief look at Disney Consumer Product's newest product line. If you'd like to learn more about American Pride Seafoods and its newest product line, then I suggest you follow this link.
As for me ... Given that I've just consumed all of this brain food, I thought that I'd now try and figure out what's going on on the front of that "Pizza Fins" box.
You see Lilo & Stitch swimming, right? But what about the fish that's behind them? Isn't that Pudge, the fish that Lilo had to bring a peanut butter sandwich to every Thursday afternoon because she thought that Pudge controlled the weather?
Well, if that's really Pudge ... And Lilo wound up on the side of a fish sticks box ... Doesn't that make you question what was really going on during "Lilo & Stitch" 's title sequence?
By that I mean: Maybe Lilo isn't really bring Pudge a sandwich each week because he can control the weather. Maybe she's just fattening the fish up 'til the folks from American Pride Seafoods can come along?